On Oct 21-22 the largest fitness convention on the West Coast, The Fit Expo finally made it way to South Florida. Residing in three halls of the renowned Fort Lauderdale Convention Center, the Fit Expo hosted a two day event filled with diverse competitions, training seminars, workout sessions, and row after row of nutrition, supplement, and lifestyle vendors. After being cancelled last year due to a hurricane and a few hurricane close calls this year, the event occurred under sunny skies and perfect weather.
To support the event and the athletes competing, Athlon Rub hosted the Athlon Rub – Warm-up and Recovery Area where we provided athletes with sport massages using our latest herbal sport rub in addition to having an area allocated for athletes to warm-up and stretch themselves. Athlon Rub – All Sports Rub is designed for improving athletic warm-up, performance, injury prevention and recovery.
Our area was consistently active as we were visited by competing athletes and expo attendees in need of help. We look forward to continuously working with the Fit Expo and expanding into other cities. Besides Fort Lauderdale, the Fit Expo is currently in Los Angeles, Chicago, Philadelphia, Anaheim, San Jose, and San Diego.
The Fit Expo – Ft. Lauderdale was filled with fitness celebrities and experts as well as several World Champions such as 4X Mr. Olympia – Jay Cutler and ex Judo Olympian and the 1st Bellator Middle Weight Champion - Hector Lombard. Here are photos capturing Athlon Rub – Warm-up and Recovery Area inside The Fit Expo – Ft. Lauderdale.